David Cornforth

Product and design leadership consultant

Privacy policy


This privacy policy applies to the collection and use of client and website visitor personal data by Shaping Logic Ltd (company number: 15004184).

As a company processing your personal data, we are regulated by the General Data Protection Regulation (GDPR). This page is intended to keep you informed about what we do with the personal data we process.

What information we collect when you visit our website

We collect some information when you visit our site to ensure its operation.

We use Google Analytics to improve site content and design. We collect your IP address, browser type, and visited pages. We don’t use it for demographic information.

Privacy policies for Google Analytics are available on Google's website.

Other times we may collect information about you

When discussing potential engagement and collaborations, answering your questions, sending you information, or starting work together, we collect provided personal data.

This data can include:

Why we use your information

We collect and process personal data to:

We do not sell or share your personal data outside of Shaping Logic Ltd.

How long we keep your information

We will retain your personal information for as long as neccessary to fulfill the purposes for which it was collected as detailed in this privacy policy. We may need to retain certain information for longer periods such as record-keeping and reporting in accordance with applicable law or for other legitimate reasons like enforcement of legal rights and fraud prevention. Residual anonymous information and aggregate information, neither of which identifies you (directly or indirectly), may be stored indefinitely.

Parties with which we share your information

We share your personal data with:

Your rights

You may exercise data protection rights at any time, including access, rectification, restriction, erasure, opposition, right to portability, and withdrawal of consent.

How to contact us

For questions or requests about our personal data use, or to exercise your rights, contact us at david.cornforth@shapinglogic.com.

If for any reason you're not satisfied with our response you can make a complaint to the UK Information Commissioner by emailing icocasework@ico.org.uk.

Changes to this policy

We may update this privacy policy. In that case, the ‘last updated’ date at the bottom of this page will change. Changes apply immediately.

If changes affect personal data processing, we will notify you.

Last updated: 22 July 2023